Email Marketing Australia

FAQ: What is the difference between email marketing Australian style and spam ( junk mail )? Spam includes sending massive numbers of emails to unqualified email lists without recipients' authority.

WE DON'T SELL EMAIL LISTS

Email marketing can include collecting email addresses of existing customers with their permission, ie they opt-in to receive your email messages of interest to them. This is described as "opt-in email marketing" or "permission email marketing". Each message usually contains an option for recipients to be removed from emailing lists. When you send regular email messages that look more like an on-line magazine, they are referred to as ezines.

You need to offer your potential subscribers an incentive, to subscribe to email marketing such as:

• a gift

• prizes

• discounts

• information

• sample vouchers

• solutions / problem solving

• "Cool" attachments such as entertaining short video clips. Once sent to a few "influencers" such as community webmasters, these emails spread like wildfire from peer to peer. See Viral Marketing.

Spam Email Complaints Form Australia

400,000 uniquely Australian opt in email contacts available, Australia's largest audited permission member email marketing database.

Business to Consumers Email Marketing - Business to Business Email Marketing.

Sale of your products or Services Branding New Customer Acquisition - Lead generation - Newsletters. On-Line surveys & research

Email Marketing Categories (Email marketing recipient demographics)

For more Email Marketing Australia information:

Email Marketing Technicals

EMAIL FORMAT: According to mid 2003 surveys 99% of Internet users are able to view professional-looking HTML emails. Approximately 20% preferred to receive plain text e-mails instead.

Most popular email programs for casual users were Outlook Express (34%), AOL 6.0 to 8.0 (17%), Yahoo! Mail (13%), Outlook 98/2000/XP (12%), and Hotmail (10%). Business users, on the other hand, preferred Outlook 98/2000/XP (48%), Outlook Express (27%), and Eudora (11%)  Source: Wilson Web

Benefits of Email Marketing Australia

The success of an email opt-in email marketing campaign

Email Marketing Signature File
designed for one of our Melbourne Clients

For less than US$100 we'll email to you your new unique email stationery signature file design. If you are lacking a component, for example a graphic design of your logo for your email marketing or web pages, you don't need to spend months learning graphic design. Eg:

Regards, Harry Leese Western Australian Manager

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