Professional good SEO marketing companies constantly compete with spammers and shysters who never deliver on promises of top position on search engine result pages (SERP). If you received spam email from an annonymous "SEO expert" claimant, identified usually as a sender using web mail such as Gmail, then don't waste your time nor money. Only search engine owners can guarantee top search engine position. Shysters promise top search engine position too but don't deliver.
A few hours of my
consultation results in SIGNIFICANT improvement in site
popularity. One of many KPIs which contributes to other KPIs such as
more money in the bank and improved brand recognition.
Data source Alexa.com/siteinfo
Many shysters and web designers add SEO as an afterthough to their service offerings. Yes you might get a small improvement in site popularity but more often than not their clients come crying to 4 Web Marketing SEO consultants with a story which goes like this: We spent $10,000 on nice looking web design but when no one was finding it, the designer asked for a lot more money for SEO. We paid another fortune for SEO but the designer's promise of top of page one for our trophy phrase was never delivered. "How to choose a good SEO company" is by asking: "What COMPETITIVE phrases has your SEO company achieved for your clients?" If they reply with something like "luxury lawn bowing equipment, perth" you've got to get away quickly.
The business of SEO marketing companies are:
SEO marketing company business is to tweek words on your web pages for top performance on page one of search engines in "organic" search results. (also referred to as "natural" or "unpaid search results" On page SEO is done in copywriting for SEO (ie what readers see on the page) and in html (the code and tags behind the page which search engines read). Ben Grummels is Australian business manager and senior on page SEO marketing consultant of 4 Web Marketing. When you phone Ben, you're not dealing with a spammy salesman who outsources on page SEO work to India or the Philipines. Based in Perth Australia with demonstrateable achievements in on page SEO, you are protected by strong Australian consumer protection laws. Ben is an on page SEO specialist in Perth Australia with world wide clients.
Off page SEO is to do with things like quality, dofollow, high PR, link building,
content writing/article submission/blogging/linking from social media posts
(though links from social sites are nofollow) to your site. Done poorly, it's
call it Forum Spam.
If you want to know which is the current best backlink juice to your site contact me for a free report.
CHOOSING BETWEEN SEO and PAY PER CLICK CPC
Pay Per Click (PPC / CPC) is better value for short run events such as promotion of a weekend music festival, local government elections, annual meeting, annual sports event. Keep in mind that:
only 15% of search engine users trust/use/click on paid ads at the top and righthand side of SERPs.
Search engines offer expensive PPC rates for most phrases and are not the only websites which offer pay per click advertising.
Marketing ROI is an important consideration. It's not worth spending thousands of dollars on PPC nor SEO if you're trying to promote sales of low volumes of icecream at a small shop in a country town.
SEO MARKETING SUMMARY
Click here to see just a few of "4 Web Marketing" organic SEO winners, yellow highlighted:
CONTACT 4 WEB MARKETING FOR SEO
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